AI Automation for Small Service Businesses

Project5pi helps small service businesses get found online and keep the phone ringing, with AI automation built around how the owner already works — including DialDart, an AI receptionist that answers calls and books jobs when you can't pick up. Founder Omar Catlin runs it from North Providence, Rhode Island.

Start Diagnostic

How Does Project5pi Approach Your Business?

We start by learning how your business already runs, then build the automation around that — not the other way around.

Forensic Analysis

We conduct a forensic, data-driven diagnostic to uncover the true root cause of inefficiency, not just the symptoms. Our recommendations are based on empirical evidence, not convention.

Strategic Foresight

We go beyond surface-level trends to model the fundamental forces shaping your industry, building future-proof strategies that are resilient to market shifts and technological change.

Unbiased Objectivity

We provide a clear, data-driven perspective, free from internal politics and emotional bias. This intellectual honesty ensures decisions are based on what's effective, not just what's familiar.

Our Services

Digital Platform & Website Development

Crafting high-performance digital experiences that serve as the engine for your business growth.

  • Bespoke Website & Web App Creation
  • Performance & SEO Optimization
  • User Experience (UX) Architecture

Custom Application & Software Solutions

Building tailored software that integrates seamlessly into your workflow, solving unique business challenges.

  • Internal Tooling & Automation
  • API Integration & Development
  • Scalable Cloud-Based Applications

Process & Efficiency Optimization

Redesigning your operational DNA to eliminate bottlenecks, enhance productivity, and drive sustainable growth.

  • Workflow Analysis & Redesign
  • Technology Stack Modernization
  • Data Strategy & Implementation

What Does Project5pi Build?

Project5pi builds AI tools for small businesses — DialDart, the AI receptionist, is one of them.

🧩 End-to-End AI Systems

SEE IT WORK

Walk through a complete system on one real inquiry — the after-hours intake call, qualification, scheduling, and the follow-up chain that runs for 90 days after the sale. Nine stages, start to finish.

🎯 Dial Dart

AI COLD CALLER

AI voice agents that answer every inbound call 24/7 and call through your lead list, qualify leads in real-time, and warm-transfer hot prospects to your phone. Plans from $199/mo with 1,000 minutes included — 7-day free trial, card required to start.

🔍 AI Audit

CONSULTING

90-minute working session for small businesses. Walk away with three concrete AI automations you can build this month. $297 flat.

🏥 DermaBill

MEDICAL BILLING

AI-powered claim validation for dermatology practices. Cut denials by 50%, catch coding errors before submission, save $50K-$200K/year.

📞 OmniDialer

AUTO DIALER

Browser-based predictive dialer with real-time analytics, CRM integration, call transfer with whisper, and multi-campaign support. Dial 1-15 numbers concurrently.

⚡ CobraVolt

PAYMENTS

WhatsApp-native invoicing and payment collection for Colombian SMBs. Send invoices, collect payments, track everything.

💬 SimplifiChat

LEAD GEN

WhatsApp lead generation and automated customer engagement for Latin America. Respond 24/7, capture leads, sync to CRM.

📸 HeadshotAI Pro

AI PHOTOGRAPHY

Professional AI headshots in 30 styles from a single selfie. Corporate, creative, LinkedIn — studio quality without the studio.

🌐 Custom Websites

WEB DEVELOPMENT

Brand-grade websites built end-to-end — copy, design, animation, deploy. Tap to see our latest build for Elite Jet Travel Group.

Featured Guides

Software comparisons and operator playbooks from our blog.

See all guides →

Let's Connect

Have a more direct inquiry or a specific question? We're ready to listen. Reach out and let's start the conversation about how we can build a better system for your business.

Email Us Directly

Common questions about AI sales operations agency

Real questions from operators we talk to every week.

What does Project 5 Pi do?
We build custom AI systems for sales operations — outbound dialers, intake bots, lead-qualification agents, and CRM automations. We deploy them, train them on your scripts, and stay on as the build-and-operate partner.
How is Project 5 Pi different from a typical sales agency?
Agencies sell time. We sell systems. Once a Project 5 Pi build is live, it runs for you — no monthly headcount fees, no SDR turnover, no script drift. You own the operation; we maintain the engine.
What industries does Project 5 Pi work with?
Insurance, mortgage, real estate, solar, home services, legal intake, and any phone-driven B2B sales operation. The same engine adapts to vertical-specific scripts and qualification logic.
How long does an AI build take?
Standard verticals (insurance, real estate, mortgage) deploy in 48 hours. Custom industries take 7-10 business days from kickoff: discovery call, script writing, AI training, CRM integration, test-call sign-off, then live.
What's a typical Project 5 Pi engagement?
Most clients start with a free AI audit, then commit to a single product (Dial Dart, OmniDialer, AI Audit) for 90 days. After that, ~70% expand to a second build covering an adjacent operations gap.